Retailers that are engaging in online sales (e-commerce) or collecting customer data in registrations forms have unique security and privacy considerations.
Retailers may be using proprietary solutions or using a 3rd party program to collect and process this information. If a retailer collects this information, they are responsible for its security, whether hosted locally or in a 3rd party provider’s system.
What are some examples of data collection?
- “Contact us” forms
- Tentative registration forms that ask for credit card numbers
- Event registration
- Surveys that ask for personal information
- Purchase request forms
- Shopping carts
Do you know your obligations to your customers and how do you ensure the data you collect is safe?
Click here to explore the NRA Digital Business Kit.
Need more info about your legal obligations as a retailer? NRA members receive free access to our TOLL-FREE legal hotline.
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