By Stephen Rue, NBN Co Chief Executive Officer
Small business is truly the backbone of Australia’s economy. Businesses with fewer than 20 employees employ nearly half (46 percent) of the Australian workforce, and contribute a third (35 percent) of Australia’s GDP. While increased connectivity, affordability and the cloud have made business technology for large companies more accessible, the majority of Australian small businesses are yet to fully embrace the opportunities afforded to digitise their systems and processes.
Connecting Australia – the big future of small business report (commissioned by NBN Co and prepared by Alphabeta with the support of Xero), the first of its kind, uses anonymised business accounting data from tens of thousands of Australian small businesses to show how small investments in technology can yield big dividends. The data highlights a glaring gap in technology adoption that must be addressed. It reveals the potential benefits for small businesses if they can overcome the awareness, skill, and resourcing challenges to embrace more technology.
Read the full report here.
nbn Co is a proud partner of the National Retail Association. nbn Co and the NRA are working together to provide the most up to date information for Australian retailers on connectivity and technology.