Are you truly maximising the shoppers who come into your store? We hate to say it, but probably not. So many...
Are you truly maximising the shoppers who come into your store? We hate to say it, but probably not. So many retailers today are getting distracted by the process of attracting new customers through marketing and promotion that they are forgetting to invest in the vital process of converting the sale...
Think that content marketing and copywriting are one in the same?Think again. Although content and copy should be developed...
Think that content marketing and copywriting are one in the same?Think again. Although content and copy should be developed together, most businesses do not have a dedicated copywriter. While it’s fantastic to have a content plan in place, if your copy isn’t up to scratch, your site will lack...
Many retailers believe that digital and smartphones are hindering bricks and mortar. While smartphones and tablets are significantly impacting...
Many retailers believe that digital and smartphones are hindering bricks and mortar. While smartphones and tablets are significantly impacting traditional B2C retail experiences, businesses that embrace the technology are coming out on top. Digital is no longer exclusive to large companies with big marketing budgets. Retailers of all sizes can...
One of the most popular training programs the NRA has been delivering in recent years has been the one...
One of the most popular training programs the NRA has been delivering in recent years has been the one day Customer Service workshop. High staff turnover and a high casual workforce can make suitable professional development programs for retail staff hard to find. This is why over the past year,...
The Energy Rating website has recently been updated to provide information and tools for retailers on the Energy Rating...
The Energy Rating website has recently been updated to provide information and tools for retailers on the Energy Rating Label and how to estimate running costs of an appliance. The Energy Rating Label is part of broader Commonwealth, State and New Zealand initiative that aims to improve the energy efficiency...